4951 Ashwyck Pl, Kettering, Ohio 45429

937-212-4355

Millennials & Gen Z Will Drive 5G Growth

August 24, 2021

The first 5G networks went live in the US in late 2019, but the range of 5G-enabled mobile devices was limited, and network coverage was spotty. Telecom service providers and mobile device manufacturers finally began peeling away these limitations last year, and the floodgates are now opening.

At the end of 2020, the US market had around 15.4 million 5G mobile phone users. According to our latest research, 5G mobile phone users will grow 318% to 64.4 million by 2022. Much of this growth will be driven by Gen Z and Millennials. Like with most technology, these age groups are committed to their mobile devices and are looking forward to using 5G technology. Fifty-one percent of Gen Z, and 48% of Millennials plan to upgrade their phones to 5G compatible ones over the next 12-18 months.

Expectations Are High

While some people are looking forward to 5G so they can more easily stream on their home networks, younger generations envision taking most of the technology’s benefits with them wherever they go. With 5G capabilities, younger generations say they expect to be able to game, stream, social interact, transact with businesses, and use new technology they haven’t been able to in the past. The problem is we aren’t there yet. Ericson recently conducted a study on 5G and developed the following roadmap of capabilities.

With 27 use cases included in this roadmap, two-thirds of valuable use cases rated by consumers were found to be only in the technology showcases or research and development stage and not available for consumers to experience. We still have a long way to go, but the younger generations will be the key driving force.

Download:
Share:
Share on email
Share on facebook
Share on twitter
Share on linkedin
LATEST ARTICLES

.

LATEST CHARTS

.

Advertising & Marketing I Media Spend
US Yellow Pages Advertising Revenue 2016-2025
This chart provides the advertising revenue for Print and Online Yellow Pages directories in the US from 2016 to 2025.
Media Spend
US Local Display Advertising Spend 2016-2021
This chart provides the US Local display advertising revenue from 2016-2021. It includes video, sponsorship, rich media, and banner ads.
Media Spend
US Local Digital Advertising Spend 2016-2021
This chart provides the total US local digital advertising spend from 2016 to 2021. It includes display, search, and other digital media.
Media Spend
US Local Advertising Spend 2016-2021
This chart provides the US local advertising revenue for traditional and digital advertisements from 2016 to 2021.
Media Spend
US Share of Traditional Advertising by Media Format 2016-2025
This chart provides the share of traditional advertising by media format from 2016 to 2025.
Media Spend
US Share of Advertising by Media Format 2016-2025
This chart provides the share of advertising revenue by media format from 2016 to 2025.
Media Spend
US Digital Advertising Spend by Device 2016-2025
This chart provides the US digital advertising revenue by devices from 2016 to 2021.
Media Spend
US Mobile Advertising Spend 2016-2021
This chart provides the mobile advertising revenue for the US from 2016 to 2021.
Media Spend
US Traditional Advertising Spend 2016-2021
This chart provides the traditional advertising revenue for the US from 2016 to 2021. The media includes TV, Directories, Magazines, Radio, OOH, and Newspapers.
Media Spend
US Digital Display Advertising Spend by Format 2016-2021
This chart provides the display advertising revenue in the US from 2016-2021.
Media Spend
US Digital Advertising Spend 2016-2021
This chart provides the digital advertising spend in the US from 2016-2021.
Media Spend
US Advertising Spend 2016-2021
This chart provides the total US advertising spend from 2016-2021.
Retail & eCommerce
Activities Adults Do On Smart Speakers by Generation
This chart provides the top 20 voice-related activities adults perform on their smart speakers. The data is broken out by generational categories.
Advertising & Marketing
TikTok vs. Instagram Reels Case Study
This chart provides the campaign performance details of a TikTok vs Instagram Reels study.
Healthcare
US Adults Personal Health Satisfaction Levels
This chart provides the overall satisfaction levels of personal health for adults in the US.
Healthcare
Services Adults Think Telehealth Would be Good For
This chart provides the services adults think telehealth would be good for.
Healthcare
Satisfaction Levels of Telehealth Users
This chart provides the overall satisfaction levels of telehealth users.
Healthcare
Reasons for Positive Satisfaction Levels of Telehealth Users
This chart provides the reasons for positive satisfaction ratings for telehealth users.
Healthcare
Medical Activities Adults Have Done in the Past Year
This chart provides the medical activities adults have conducted over the past year.
Healthcare
Likelihood Adults Will Use Telehealth Services Again
This chart provides the likelihood adults will use telehealth services again.
Healthcare I Technology
Device Used for Telehealth Service
This chart provides the devices adults used for their telehealth service appointments.
Healthcare
Barriers to Using Telehealth Services
This chart provides the barriers to using telehealth services according to US adults.
Financial Services
Ways Adults Transact with Banks by Generation
This chart provides the ways adults interact with banks.
Financial Services I Demographics
Ways Adults Get Financial Advice or Information by Generation
This is a chart that shows where adults get financial advice or information.