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February 21, 2021

Types of AR Apps Adults Feel Would Be Most Valuable

This is a chart that provides the types of AR apps adults feel would be most valuable.
 
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January 25, 2021

Voice Search Users by Demographics

This is a chart that provides the demographics of voice search users.
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January 24, 2021

Uber Eats Users by Demographics

This is a chart that provides the demographics of Uber Eats users.
 
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November 13, 2019

Location-Sharing is Common Among Millennials

Millennials (ages 23-38) are two times more likely to share their location with retailers than Boomers (ages 55-73). 

Fifty-nine percent of Millennials have no problem sharing their location with retailers or friends — compared to 45 percent of consumers from all other demographics and 31 percent of Boomers, according to our new research data.

Additionally, when asked about what motivates them to share their location, 21 percent of Millennials do it to receive an offer or deal in return. Up 24 percent from 2018 results, Millennials are showing a growing interest in sharing their location with retailers.

This doesn’t mean privacy isn’t a concern. Thirty-seven [...]

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Augmented Reality Users
 
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Small Business Challenges Over The Next Few Months
 
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Uber Eats Users by Demographics
 
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Venmo Users By Demographics