Advertising & Marketing
Explore our latest Advertising & Marketing research.

ARTICLES

Three Out of Ten SMBs Use Snapchat for Marketing
TikTok Targets $12B in Advertising Revenue in 2022
Space Invaders Takes Over Beer Cans
Camo and Snap Partner to Accelerate Augmented Reality
New Mobile AR Travel App Enters the Market

CHARTS

Advertising & Marketing I Small Business I Technology Adoption
Subscription Benchmarks by Industry
This chart provides benchmarks by industry of businesses that offer subscription services.
Advertising & Marketing I Media Spend
US Yellow Pages Advertising Revenue 2016-2025
This chart provides the advertising revenue for Print and Online Yellow Pages directories in the US from 2016 to 2025.
Media Spend
US Local Display Advertising Spend 2016-2021
This chart provides the US Local display advertising revenue from 2016-2021. It includes video, sponsorship, rich media, and banner ads.
Media Spend
US Local Digital Advertising Spend 2016-2021
This chart provides the total US local digital advertising spend from 2016 to 2021. It includes display, search, and other digital media.
Media Spend
US Local Advertising Spend 2016-2021
This chart provides the US local advertising revenue for traditional and digital advertisements from 2016 to 2021.
Media Spend
US Share of Traditional Advertising by Media Format 2016-2025
This chart provides the share of traditional advertising by media format from 2016 to 2025.
Media Spend
US Share of Advertising by Media Format 2016-2025
This chart provides the share of advertising revenue by media format from 2016 to 2025.
Media Spend
US Digital Advertising Spend by Device 2016-2025
This chart provides the US digital advertising revenue by devices from 2016 to 2021.
Media Spend
US Mobile Advertising Spend 2016-2021
This chart provides the mobile advertising revenue for the US from 2016 to 2021.

SYNDICATED RESEARCH

STAY UP TO DATE ON THE LATEST BUSINESS AND CONSUMER TRENDS.
Advertising & Marketing I Small Business I Social Media
SMBs That Monitor Social Media Feedback
This chart provides the percentage of businesses that monitor social media feedback.
Advertising & Marketing I Small Business I Social Media
How SMBs Measure Success of Social Media Marketing
This chart details how small businesses measure the performance of social media marketing campaigns.
Advertising & Marketing I Small Business
Biggest Challenges SMBs Have With Digital Marketing
This chart provides the biggest challenges small businesses have with digital marketing.
Advertising & Marketing I Small Business I Social Media
Timeframe SMBs Respond to Negative Reviews
This chart provides the timeframes that small businesses respond to negative reviews.
Advertising & Marketing I Small Business I Social Media
Small Businesses that Respond to Negative Reviews
This chart provides the percentage of small businesses that respond to negative reviews.
Advertising & Marketing I Small Business I Social Media
Top Marketing Areas Small Businesses Need Help With
This chart provides the top areas small businesses need help with in 2022. Some areas include social media, mobile marketing, search, reputation management, online listings, location-based marketing, and others.
Advertising & Marketing I Small Business I Social Media
Frequency SMBs Update Social Media Pages
This chart provides the frequency that small businesses update their social media pages.
Advertising & Marketing I Small Business I Social Media
Small Business Social Media Expectations
This chart provides the expectations small business owners have when advertising on social media platforms.
Advertising & Marketing I Small Business I Social Media
Social Media Channels SMBs Use for Promotional Purposes, 2019-2022
This chart provides the percentage of small businesses that use the following social media platforms for marketing- Facebook, Twitter, LinkedIn, Pinterest, YouTube, Blogs, Google My Business, Instagram, Snapchat, and TikTok.

INFOGRAPHICS

Small Businesses That Use TikTok
Advertising & Marketing I Small Business I Social Media
Small Businesses That Use TikTok

FORECASTS

US Search Advertising by Device
US Search Advertising by Device
US Mobile Gaming Advertising Revenue
US Mobile Gaming Advertising Revenue
US Social Media Advertising Revenue
US Social Media Advertising Revenue
US Online Video Advertising by Device
US Online Video Advertising by Device
US Display Advertising by Device
US Digital Advertising Revenue by Device
US Digital Advertising Revenue by Device
US Display Advertising Revenue
US Display Advertising Revenue
US Mobile Advertising Revenue
US Mobile Advertising Revenue
US Out-of-home Advertising Revenue
US Out-of-home Advertising Revenue