4951 Ashwyck Pl, Kettering, Ohio 45429

937-212-4355

RESEARCH STUDY

Research Study
Financial Services Benchmark, 2022

Financial Services Benchmark, 2022

Field Date: August, 2022
Respondents: 34,520
Details

The Local Search Report™ is an overarching syndicated research program that monitors the path-to-purchase process for consumers. It consists of two main waves of research, conducted annually, and a series of individual waves that focus on specific topics. Together, these studies monitor the technology, media usage, and experiences consumers have or are influenced by during the shopping process. The results provide a comprehensive view of how consumers are searching for local products and services.

This study is focused on financial services. The topics of the survey include:

  • FinancialAttitudes
  • Financial Products ConsumersUse
  • Mobile Finance
  • CreditCards
  • Insurance and InvestmentActivities
  • EngagementPreferences
  • Satisfaction Levels with Providers
  • Robo Advisors
  • Payment Technology

 

This study was conducted on 34,520 online adults. It offers data that Brands, retailers and marketers can use to understand the value consumers place on financial service products.

Company
Thrive Analytics
PROGRAM

Local Search Report™

TOPICS

Profiles of users
Frequency of usage
Sites / Technology Used
Purchase Influencers
Consumer Attitudes
Satisfaction Levels
Non-user Trends
Buyer Profiles

survey methodology

Web-based Survey

The respondents were balanced based on U.S. census data of age, gender, and regional distributions.

DATA ACCESS

Subscribers to the Insights Datahub™ have access to the results and related content through their subscription.

DATA AVAILABLE

Charts
Infographics
Crosstab Files
Articles
Reports

UNCOVER
EXPERIENCES

We offer a wide variety of capabilities to help you gain all the insights you need.

SYNDICATED RESEARCH

STAY UP TO DATE ON THE LATEST BUSINESS AND CONSUMER TRENDS.