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RESEARCH STUDY

Research Study
US Healthcare Benchmark 2021

US Healthcare Benchmark 2021

Field Date: June, 2021
Respondents: 24,471
Details

The Local Search Report™ is an overarching syndicated research program that monitors the path-to-purchase process for consumers. It consists of two main waves of research, conducted annually, and a series of individual waves that focus on specific topics. Together, these studies monitor the technology, media usage, and experiences consumers have or are influenced by during the shopping process. The results provide a comprehensive view of how consumers are searching for local products and services.

This study is an updated wave of research focused on consumer healthcare. Over the past 18 months, the Covid-19 pandemic has created a tremendous challenge and opportunity for healthcare providers. Many services were postponed or conducted remotely. How has this impacted consumers, and what are their expectations going forward?

The goals of this study were to compare results from 2020's wave to 2021 and:

  • Identify consumer attitudes toward healthcare.
  • Understand what healthcare services people have undertaken in the past 12 months.
  • Identify who has health insurance.
  • Identify how the Covid-19 pandemic has impacted health-related activities.
  • Gain consumer perspectives on remote health services.

 

This study was conducted on 24,471 online adults.

Company
Thrive Analytics
PROGRAM

Local Search Report™

TOPICS

Profiles of users
Sites / Technology Used
Consumer Attitudes
Satisfaction Levels
Challenges & Opportunities
Recent Healthcare Activities
Health Insurance Coverage
Telehealth
Covid-19 Impacts

survey methodology

Web-based Survey

The respondents were balanced based on U.S. census data of age, gender, and regional distributions.

DATA ACCESS

Subscribers to the Insights Datahub™ have access to the results and related content through their subscription.

DATA AVAILABLE

Charts
Infographics
Crosstab Files
Articles
Reports
Interactive Dashboards

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EXPERIENCES

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