The latest in Small Business trends.
Get a comprehensive view of the local marketplace from business owners.
The Local Pulse Report™ is a series of reports and insights generated from our ongoing survey of small and medium-sized businesses (SMBs). These studies, conducted at least twice a year, provide a comprehensive view of how SMBs are marketing their businesses, the technology they are using, their future expectations, what they want out of marketing service providers, and they explore the behaviors/trends that are influencing their decisions as business owners. Also, each wave provides Thrive Analytics’ clients with the ability to add customized questions to uncover real-time issues/trends relevant to their business needs.
The Local Pulse Report™ provides a comprehensive view of how SMBs are marketing their businesses.
ECONOMIC & SALES OUTLOOKS
The Local Pulse Report™ monitors business owners expectations.
PERFORMANCE & TECHNOLOGY
The Local Pulse Report™ identifies the technology and strategies businesses utilize.
The Local Pulse Report™ identifies what they want out of service providers, and explores the behaviors/trends that are influencing their decisions as business owners.
FOR OVER 10 YEARS
The Local Pulse Report™ has been providing insights to executives, senior leaders, and marketers for over ten years.
We have a highly customized suite of deliverables to meet your budget needs. Subscribers can choose from basic packages that just include the reports to full-access that includes access to data tables, advisory reports, charts and infographics.
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FREQUENTLY ASKED QUESTIONS
Executives, senior leaders, marketers, product managers, or anyone working in the local space can utilize information generated in these reports to refine their approach to the local marketplace, adjust product or service offerings or help their salesforce better understand the challenges and opportunities the local marketplace presents.
We update the data at least twice a year to ensure we obtain the most current trends. At least 1,000 business owners are surveyed for each wave. In most cases, we survey more. For example, we typically survey over 30,000 business owners and 100,000 consumers annually.
Results from the studies are distributed in a number of ways. We publish results in reports, infographics, charts, blog articles, press releases and we offer a site where our clients can pull data directly from the database. We also fulfill ad hoc data requests for clients and deliver it in the desired format of the client.
Our clients can use the data in press releases, sales collateral, white papers, and other content marketing efforts.
We offer various subscription packages that enable access to this data.
The subscription prices vary depending on access levels and features. Please contact us for rates.
This program is designed specifically for small and medium-sized businesses (SMBs). These are businesses with less than 500 employees. All our survey waves are balanced on Census firmographic data.
Yes, we conduct similar studies internationally. The data is provided in a different program.
Yes. Premium subscribers have the ability to add a limited number of questions to survey waves.
No. Results from client specific questions are only available to the client unless they give prior approval for a general release.
Yes. We provide you with unlimited use of our content and research figures for use in internal communications, client presentations, press releases, and content marketing efforts.
Yes. We can provide custom data pulls and categorizations based on client needs.
Access is provided through a web portal. Contact us for more details.
Yes. We can white label content for clients. Contact us for more details.
We offer our clients access to the most up-to-date insights through our Insights Datahub™. This portal provides curated content that our clients can use to better understand the markets they serve.
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